Opening Statements That Create Resistance

Cold Calling Mistake 101: Opening Statements That Create Resistance

 

During the call, all you have is ten seconds to grab a prospect’s attention and utter something that will cause them to think, “OK, this sounds like it might be worth listening to.”

The cold calling mistake is that most telemarketers say things that create resistance almost instantly. Over our past years of studying and doing sales and marketing, and listening to tens of thousands of calls (and mistakes) There are at least 20 of these opening mistakes that I can share. Read more

10 Characteristics for Content Marketer to Master1

10 Characteristics for Content Marketer to Master [Infographic]

You’ve probably heard of a “growth hacker” in past –someone who uses creativity, analytical thinking, and social metrics to help their products or services gain exposure for lead generation, sales campaign, lead nurturing and increase sales drive. The methods behind growth hacking are a little bit scrappy, and they’re totally focused on end results in order to build advance marketing set-up.

So what’s a content growth hacker, then?

A content hacker, according to the folks at CoSchedule, combines their content marketing skills with the growth hacking mindset.

Content hacking is helpful if you want to increase your blog traffic, grow your subscriber base, see your posts get shared more on social media, and so on. To dig into what content hacking is in more depth, Check out the infographic below from CoSchedule to dig into what content hacking is, along with a few, helpful content hacks to get you started.

10 Characteristics for Content Marketer to Master

B2C Marketing Tactics That Drives Your Sales Fast

B2B Marketing: B2C Marketing Tactics That Drives Your Sales Fast

As B2B marketers, it’s not easy to create memorable brands with sometimes less-than-memorable products.

Moreover, we must balance this goal with the constant need to fuel sales reps with high-quality leads. These competing priorities can be hard to manage for any marketing executive.

However, by appropriating some B2C marketing techniques, we can more efficiently accomplish these two goals to increase sales drive. Read more

Incorporating Mobile Ad Tech To Drive Your Sales Fast

Incorporating Mobile Ad Tech To Drive Your Sales Fast

Ad Tech (paid media) has been around for quite some time—with advertising on social networks and popular ad platforms like Google AdWords—no doubt that it can drive your sales fast. A big shift that we’ve seen over the last year or so is that Ad Tech and Marketing Technology are gravitating closer and closer together as a response to the demand the market of connections of these two technologies. Read more

Michael Bloomberg might run the US Elections

Michael Bloomberg might run the US Elections but Optimizing Website and Social strategies in B2B prospecting is where should you go

Michael Bloomberg told The Financial Times on Monday that he was “looking at all the options” when it comes to a bid.

The billionaire businessman said he found the current campaign to be “an insult to the voters.” Why is this so? Maybe because he find it really annoying for some candidates to run around without actually hitting the real edge of their campaign. Same with Michael Bloomberg, social marketing can ran anywhere but your website must be running on its real goal –to drive traffic. Read more

Sales negotiation at its best in B2B Marketing

Sales negotiation at its best in B2B Marketing

Sales negotiation at its best in B2B Marketing

Knowing the art of persuasion is the secret of any sales representative. In any occasion, they can make a prospect say yes after yes after yes. This is their role as a sales educator. But when it comes to signing the contract, the sales representative should always be present because objection may rise even though it is at the end of the sales funnel.

The prospect immediately said.

“I want a different plan of service, what can you do?” Read more